Keywords

I have learned from the article “what is keyword”. “Keywords are the term that you enter into the search field of an online library catalog, database, electronic index, or Web search site.” In other words, it will help you to look for the information what you need. In my further study, I would use keywords, like the author’s name, title of the article or the subjects on the online library catalogs, databases, and electronic indexes. Using keywords to search will much then you look for in the index, and it will save me much time. I learned that when you search subjects, you will conduct “free text”, and all the records which include the keywords will show up. It is the same function to search web-sites. What I need to do is just type the keywords. However, if the information is too much, we need to add “descriptors” to refine our resources. Using keywords will help me to directly meet my demand, and my work will improve and efficiency.
In my topic, I will work on fashion brands. The first thing I want to know is what fashion is. I want to know the definition about fashion. Therefore my first keyword is fashion. Second, I want to introduce these brands history, also knowing their history will help me to study their development. My second keyword is history. Third, I want to understand why people choose these brands, what the characteristics attract people to buy them. My third keyword is characteristic.
I used Google to look for fashion’s definition. I typed “fashion definition”, and there were 35,100,000 results come out. I choose “About.com” which (http://fashion.about.com/cs/historycostumes/a/whatisfashion.htm) gave the answer is “the prevailing style or custom, as in dress or behavior”. Then I typed “history of Dior”, “history of Levis”, “history of Clot”. http://www.designer-fashion-trends.com/christian-dior.htm. http://www.levistrauss.com/Heritage/History.aspx.
http://www.xici.net/b915105/d64938064.htm. The first two I searched in Google, the results were two brief biographies of Mrs. Dior and Mr. Levis. The articles were both talk about their life, and how their set up their brand. However, it could not satisfy my demands, because I also want to know how their brands developed. I typed “Dior, history, develop”, and there was a web site called fashion-era,http://www.fashion-era.com/1950s_glamour.htm, gave me a good illustrate about Dior’s development. There was the same web-site when I typed the “how Levis develop the brand”, but there was not in the same page. There was no related information about CLOT, when I typed “CLOT history.” Maybe it is a new brand also is a Chinese brand, therefore, no much information on the Google, but I found some on the Baidu which is Chinese search engine. I typed “what characteristic Dior”, there was a web sitehttp://collectingjewelrymetalware.suite101.com/article.cfm/collecting_vintage_christian_dior_jewelry, talked about its peculiarity. However, I used the same approach about Levis and Clot, there was no related information. I thought I need to do further research on these two brands.
I think keywords are very useful in my writing study. First, to my organization, keyword is my outline. Every single keyword is my one main idea; I can do my research basic on my keyword, and also prevent me to do useless work. Second, using keyword will help me to directly find out my related information which I need, what is more, is it will also refine my recourses, so that improve my work efficiency.